PROFESSIONAL SUMMARY
Extensive experience as a Strategic Business Manager, Program/Project Manager, Sales Engineer, and Electrical Engineer; providing account management from conception through production in the aerospace, aviation, industrial, petrochemical, medical, and semiconductor markets.
• A highly organized and detail-oriented self-starter with the ability to effectively prioritize and strategize while accomplishing multiple tasks through coordination and leadership of cross-functional teams.
• An exceptional communicator, presenter, and collaborator as well as analytical problem solver with the ability to interpret and assess customer requirements and bridge those requirements with the company’s business strategies and goals.
PROFESSIONAL EXPERIENCE
SENSORTECHNICS, INC. (Puchheim, Germany) 2009-Present
Western Regional Sales and Program Manager
Responsibility for sales, marketing, and program/account management of the pressure and flow sensor product lines to all customers within the western half of the United States and British Columbia.
• Doubled the sales in the territory in 2009, with an additional 15% growth in 2010. Territory growth accomplished through identification and cultivation of new customer’s and new applications.
• Program management and customer point of contact for medical ventilator programs taking each program from conception through hardware delivery to the customer. Project responsibility included leading the internal team through coordination of hardware design based on customer requirements, cost evaluations and establishment of pricing, contract negotiations, closing the sale, and working technical and tactical issues internally and with the customer.
• OEM customer and applications support.
• Established customer rapport which allowed accessibility to customer engineers during the design phase of projects which ensured the design of Sensortechnics products into OEM applications in the aerospace, medical, industrial, and HVAC markets.
LDS TEST AND MEASUREMENT, INC. (Middleton, WI) 2007–2009
Southwest Regional Manager
Responsible for sales and program management of two product lines, vibration shakers and data acquisition systems, for customers within the territory of LA, AR, TX, NM, AZ, S.CA, HI, and Mexico in the aerospace, defense, aviation and petrochemical markets.
• Identified new business for both Test and Instrument products, growing the business from $1.1M to $2.98M in 2008, (271% increase).
• Negotiated three major contracts with Government customers, which secured immediate new business and opened the doors for future business opportunities.
• Established customer relationships by leading preliminary, interim and critical design reviews, providing engineering liaison and installation support, resolving delivery issues, and being the point of contact for all post customer support.
IQAIR NORTH AMERICA, (Norwalk, CA) 2007
Sales Engineer Consultant
Full time consulting position that allowed me to diversify my experience in both product and market knowledge in the air purification industry providing solutions for particle and gas removal.
• Directed all engineering services for the commercial air filtration product line and for particle counters including the selection and application of air purification systems for commercial customers.
• Provided sales engineering, project/program management, and customer liaison specific for each application and site requirement.
• Generated current and forward looking strategic market objectives and analysis based on the specific industry and market sectors.
BRUCE W. NELSON (949) 858-5398 Page 2
SYPRIS TEST AND MEASUREMENT, INC. (Orlando, FL) 2005–2006
Western Regional Manager
Direct territory responsibility for sales, marketing and program management of entire product line to large key account customers. Identified and captured new business for both component and product testing services in the aerospace and defense markets.
• Increased sales by winning new customers and applications in the territory.
• Re-established contact with key account customers that had been overlooked for several years and re-built the relationships between the two organizations and regained the business opportunities.
• Identified three customers and implemented a process under which we took over control of their Supply Chain Management providing us with the ability to better manage their stock, our inventory and our build schedules and demands.
HBM, INC. (Marlboro, MA) 2002–2005
Western Regional Sales Manager
Sales, product, and program management of HBM’s full data acquisition system product line within the western region of the United States. Managed sales directly for key customers as well as through representative firms consisting of twelve sales managers. Drove the development and validation of product road-maps, forecasts and market segment strategies (including profitability and pricing) based on HBM’s business plans and current...
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